Bofferding, Battin, Funck-Bricher... The Luxembourg beer brands produced by the Brasserie Nationale have not lacked success, both with private individuals and in the country’s catering industry. But in a desire to go even further in a market that is increasingly fond of craft beers and other artisanal or even experimental products, the brewery opened the doors of its new microbrewery called "De Brauatelier" in Bascharage on 13 January.
One of the aims of this fully equipped brewery is to offer unique experiences and vintages in collaboration with amateur and professional microbrewers. The microbrewery will be open to the general public and will offer all its consumers the opportunity to create the beer of their dreams by customising their recipe with the brewer in charge on site...
They will have the opportunity to participate in the various stages of the production process during one day and will be able to taste their own beer at home six to eight weeks later, “after a traditional fermentation and storage process faithful to the principle of the Brasserie Nationale,” management said.
“The aim is to offer a unique experience to beer lovers and enthusiasts alike, as part of a moment to be spent with friends, family or professionals. The De Brauatelier microbrewery will also be available for hire with personalised offers in addition to tasting sessions and courses for the organisation of seminars or events for companies, associations or even individuals,” says director Mathias Lentz.
There is a real demand for local partnerships to diversify and enhance Luxembourg’s brewing heritage. And if the Simon or Clausel breweries are already active in this field, it is now the turn of the “big” Brasserie Nationale to open up to this dynamic, with a nice dedicated place.
A new website
In addition to the inauguration of this new microbrewery in its Bascharage stronghold, the Brasserie Nationale is also launching its new website visitebrasserienationale.com, which “will allow customers to find all the information they need to enjoy an extraordinary experience at the Brasserie Nationale.”
Not yet subscribed to the weekly Paperjam Foodzilla newsletter? Then subscribe here! (In French)
This story was first published in French on Paperjam. It has been translated and edited for Delano.