The timing is right for strengthening an employer brand.  

The timing is right for strengthening an employer brand.  

Attracting and retaining talent is a top priority for companies in Luxembourg. An employer brand, backed by a corporate strategy, not only strengthens the appeal but also the sens of belonging to a company culture, its mission, its purpose and its values. The Employer of Choice narrative across Paperjam + Delano channels amplifies this positive brand sentiment and increases opportunities to recruit high potential candidates.

According to ADEM, during July 2022, employers reported 3,965 vacancies, an increase of 13.9% compared to July 2021. The number of available positions stands at 13,028 as of July 31, 2022. The increase over one year is 34.1%, which shows that the battle for talent is on!

The timing is therefore particularly favourable for strengthening an employer brand. Thanks to print and digital Brand Voice, the brands are at the forefront of the employers of choice in Luxembourg, and are promoted to future recruits, who are informed about the company culture. This approach also increases the level of recognition and retention of existing employees.

Whatever the industry,  - facilitate the recruitment of future employees by publishing job offers. Their visibility is amplified by distribution in highly anticipated newsletters, which is the best way to reach out to talents who is not actively searching.

Back to school is also synonymous with networking and meeting future candidates by participating in Paperjam + Delano Business Club events. .

The Brand Studio's strategic advisors support companies in their long-term employer branding strategies by building the right narrative and intelligent combination of channels to reach their audience and amplify their acquisition rate.

Let's talk about it!