The city relies on another method to further promote the local economy: pop-up stores.  Photo: Romain Gamba/MaisonModerne

The city relies on another method to further promote the local economy: pop-up stores.  Photo: Romain Gamba/MaisonModerne

There is a lot of excitement in discovering unique local shops. Director of the Luxembourg City trade union Anne Darin-Jaulin shares what is done to offer diversity to customers.

Luxembourg’s shopping scene is as varied as its multicultural population, and it continues to expand. Between the capital’s centre, where shoppers come across international brands, and the more residential areas that see local entrepreneurs open shops, there is something for every taste. As Darin-Jaulin puts it: “The commercial offer is modelled on the needs of the users of the districts, whether they are residential, business or tourists.”

Small international supermarkets therefore have found their place in the city--sometimes hidden away in galleries--offering ingredients not easily found in mainstream shops.

Despite the pandemic and other variables causing some shops to close, “we have a dynamic of new arrivals who have had the opportunity to find premises and set up,” Darin-Jaulin says. The trade union supports retailers, “especially the independent ones”, by helping them get established and advertising them to potential customers.

The city relies on another method to further promote the local economy: pop-up stores. The municipality has for the past years rented out unused retail spaces to businesses at a reduced price compared to current market prices. This, says Darin-Jaulin, “allows entrepreneurs to test their new business.”

A good entry point into discovering the commercial landscape is to either go on a walk around town or simply head to the on place d’Armes for a rundown on shops, restaurants and other services.