After local tourism received a boost in 2020, largely thanks to the €50 voucher scheme, the tourism ministry on Tuesday unveiled “VisitLuxembourg”, an app that showcases the many tourist attractions in the grand duchy.
Information is organised under six categories: culture; nature; gastronomy and nightlife; sports and activities; guided tours; and “made in Luxembourg”. It also includes inspiring experiences from people who have visited Luxembourg in unusual ways, for instance by skateboard.
Importantly, it offers information on transport connections and weather information.
“With our new app, we want to accompany our visitors in the best possible way, while highlighting the modern flair and extraordinary spirit of Luxembourg as a tourist destination,” said Dr. Sebastian Reddeker, CEO of Luxembourg for Tourism (LFT), the country’s national tourism board.
The VisitLuxembourg app can be downloaded for free from the App Store or Google Play and is currently available in German, French and English. The LuxembourgCard, which entitles the holder to free or reduced-price admission to numerous attractions, is also available on the app.
Luxembourg’s tourism sector directly employs some 6,000 people.
According to statistics body Statec, Luxembourg saw a boon in local tourism in 2020 with 89,117 overnight stays recorded by residents, six times more than in 2019.
In a bid to maintain that momentum in 2021, tourism minister Lex Delles in May unveiled “Lëtzebuerg, dat ass Vakanz” (Luxembourg, that’s a holiday), a campaign that could potentially attract 2.4m tourists from neighbouring countries and the Netherlands. The measures include a bingo game, cycling initiatives and citizen-led guided tours.