Georges Krombach, who is the general manager export and new generation products at Heintz van Landewyck, says his programme for the young entrepreneurs’ group was inspired by his time spent working in the United States. He was based in New York for just over two years between 2018 and 2020 when he served as Heintz van Landewyck’s business development manager. While in the New York, Krombach also took on the role as digital communication officer for consumer intelligence platform Talkwalker.

Krombach’s action programme for the FJD for the 2021/22 fiscal year focuses on what he calls the “seven greatest taboos of leaders of Luxembourg.”

The first taboo, he claims, is ambition. “The intrinsic force of going further, higher…is hardly appreciated in the grand duchy,” Krombach says. He also lists money, education, diversity, international reach – “our country has not been an export champion for some time,” he says – failure and politics as topics that are, for various reasons, still taboo among Luxembourg’s business leaders.

The FJD’s main objectives include continuing to promote entrepreneurship in Luxembourg, establishing an environment conducive to entrepreneurship, making a pragmatic contribution to innovation and encouraging the constant exchange of ideas and good practices and the creation of a network of professionals from different economic sectors.