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The launch of the new S90 forms the second chapter in the complete renewal of Volvo’s product range, which began in 2015 with the new XC90 SUV.
The S90 has been widely praised since its reveal to the world’s press for its stunning exterior and sumptuous interior. Its proud yet non-aggressive face, characterised by a concave grille, itself a homage to the Volvo P1800, is home to Volvo’s new Iron Mark. The T-shaped Thor’s Hammer lights deliver a powerful sense of direction that makes the S90 unmistakable on the road.
“We created our new flagship sedan, the Volvo S90, as a real game changer. It is classy and cool. The exterior is exceptionally well surfaced with a fantastic stance and the sort of clean lines that are singularly appropriate of a Scandinavian design. The interior masters the art of blending innovative technology and natural materials into an elegant, welcoming and tasteful ambience, Swedishness at its best,” said Thomas Ingenlath, Senior Vice President, Design at Volvo Car Group.
Semi-autonomous drive
The S90 launches with IntelliSafe Assist as standard. This includes Adaptive Cruise Control and Distance Alert and the advanced semi-autonomous drive feature, Pilot Assist.
The Pilot Assist functionality gives gentle steering input to keep the car properly aligned within lane markings up to motorway speeds of around 80 mph (130 km/h) and no longer needs to follow another car. Pilot Assist is another step towards full autonomous drive – a key innovation area for Volvo.
Hybrid powertrain option
The S90 comes with a clean and powerful T8 Twin Engine plug-in hybrid powertrain, delivering up to 410 hp of smile-inducing power that literally offers three different car experiences in one – Pure – Hybrid and Power.
World leading safety
The S90 also introduces a world first function to City Safety - large animal detection - a feature capable of detecting large animals such as large deer, horses or moose/elk, night or day. The technology offers an intuitive warning and brake support to help avoid or mitigate collisions with large animals.
“The S90 has taken a big stride forwards in terms of driving dynamics, performance and ride. We have completely redesigned the Volvo driving experience from the ground up to deliver a sense of precision, engaging control and comfort,” said Dr Peter Mertens, Senior Vice President, Research & Development at Volvo Car Group.