Can you summarise your company’s activity in a few words?
Horac Horvath: The cybersecurity market, valued at €205.15bn in 2023, is experiencing rapid growth. At , we specialise in providing firms within the information security sector with strategic advice and content designed to showcase their expertise and generate leads. Leveraging our experience in the cybersecurity field and our understanding of common customer pain points, we excel at reaching prospects and tailoring messages more effectively than generic marketing agencies.
You have just joined the Paperjam Club. What are your reasons for joining?
The club seemed like the ideal place to gain insights in both the marketing and cybersecurity industries. With members in both fields and events organised for each, it helps us stay up-to-date with trends, improve our services, and increase our visibility. It provides valuable networking opportunities to create connections that can lead to new collaborations and growth. The wine tasting events they organise look fun as well.
What are you looking for? And what do you think you can offer to the members you will meet there?
We seek to collaborate with firms in the information security industry, including consulting firms and solution providers. Our goal is to support the growth of the European, and especially the Luxembourgish, cybersecurity sector, helping it reach the level of more developed markets. By doing so, we aim to position local solutions as viable alternatives for addressing both local and global security challenges.