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3,000 pair of Stan Smith sneakers were emblazoned with the Deutsche Bank logo and sold to employees. Photo: Deutsche Bank 

The bank decided to produce the trainers after cancelling several anniversary events due to the covid-19 outbreak. Only employees can buy the sneakers.

A spokesperson said the bank wanted to offer staff “something that people could use every day, and not just a gadget.”

The 3,000 pairs feature the bank’s logo in gold and a few touches of blue, to hint at the firm’s logo.

“The bank decided to opt for Adidas, a company which is a long-time Deutsche Bank client, and for the model which is inspired by tennis shoes from 1972,” the spokesperson stated.

Take-up has reportedly been strong and the shoes are nearly sold out.

Reported by Laura Fort for Paperjam; English version edited by Aaron Grunwald