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Salesforce will feature Luxembourg-based regtech startup Ume on its global cloud computing marketplace. Pictured: Ume’s CEO, Laurent Denayer (left), is seen during the Fit 4 Start graduation ceremony on 12 March 2018. Image credit: LaLa La Photo 

After completing the programme, Ume and 13 other fintech firms will be featured in Salesforce’s cloud services marketplace, called AppExchange. According to a 31 August press release:

“Salesforce Accelerate is a four-month virtual program designed to provide the insights and support that companies need to strategically align with Salesforce and accelerate their time-to-market with AppExchange. Previously known as the Salesforce Incubator, this program has already successfully graduated more than 40 companies.”

Ume’s CEO, Laurent Denayer, told Delano this week that he was looking forward to participating in the development workshops, which will be held in Dublin, London and Paris.

Ume aims to be a “TripAdvisor for funds” by pooling fund distributor due diligence resources. Fund management companies can potentially “save up to 90%” of the time it currently takes to conduct the checks, Denayer said.

Salesforce is a cloud computer company based in San Francisco that is best known for its customer relationship management software. According to its 2018 annual report (PDF), Salesforce had $10.5bn in revenue last year and more than 150,000 customers. Among its users are “17 of 20 top US & European banks”.

Salesforce stated in its annual report that:

“AppExchange is an enterprise cloud marketplace that allows customers to extend the Salesforce Platform to every department and every industry with more than 5,000 solutions, 5,000,000 customer installs and 70,000 peer reviews.”

Ume is one of the Luxembourg regtech firms featured in the September/October 2018 print edition.