The publisher of Delano, Maison Moderne, turns 25 in 2019. To mark this silver anniversary, the company hopes to start a public debate on the future of media and the media of the future.
Under the banner “We are listening”, Maison Moderne is calling upon the readers of its various titles to bring their ideas and knowledge to the conversation.
To get the ball rolling, the company is talking with 25-29-year-olds in a first focus group in 2019. It has also launched an online survey for people to share their opinions, in English and French. What is more, for every survey completed, €1 will be donated to charity.
“For our twenty-fifth anniversary, we have chosen to focus our efforts on listening to our readers, members and customers. For Maison Moderne, it is a question of better understanding our readers in order to anticipate their needs,” company founder Mike Koedinger said, adding: “At 25 years of age, it is legitimate for a company to reinvent itself. We will listen, then develop our offer to play a significant role in the daily lives of our 200,000 readers. We will devote 2019 to this project.”
Maison Moderne was founded in 1994 with the launch of restaurant guide Explorator. Other titles soon followed including Nightlife.lu and Nico, Paperjam and Index. By 2004, Maison Moderne had a staff of 15 and was targeting some 50,000 readers. Delano was launched in 2011 to serve the English-speaking community. Today Maison Moderne’s team of over 100 people work across four key pillars: the publishing house, content agency, advertising management and the Paperjam Business Club.